Category Archives: Startup

Selling at a Startup

Posted on April 6, 2009 by ken

I’m about half way through Guy Kawasaki’s Book ” Reality Check“.  Guy is a well known VC in the Valley and has some interesting insights about getting startups off the ground. He contends that all you really need to get … Continue reading →

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Twitter – This Millennium’s CB Radio?

Posted on April 5, 2009 by ken

In the late 70’s and early 80’s, CB Radios {Citizen Band} were hot.  Everyone had one in their car.  Some even had base stations in their homes so they could be on the CB even while at home.  There were … Continue reading →

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Posted in Marketing, Startup, Tools, Transformation | 1 Comment

Twitter & Search

Posted on March 10, 2009 by ken

I will be attending SES 2009 {Search Engine Strategies} the week of March 24th in New York.  I just checked the exhibitor list and I see that Twitter is not listed.  That really surprises me because I am pretty well … Continue reading →

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Product Valuation and Pricing Strategy

Posted on April 14, 2008 by ken

It’s interesting to see the many approaches that management and marketing folks take in valuing their products or creating pricing for them, particularly now when information is so readily available online. At a very basic level, the only reason that … Continue reading →

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Posted in Business Process, Marketing, Sales Management, Startup | Leave a comment

Brazil Again

Posted on January 12, 2008 by ken

This month’s Fortune Magazine has an interesting article about Brazil, this time on agriculture.  The article talks about Brazil’s long term agricultural strategy strategy and how they have emerged as a major supplier of Soy Beans on the world market, … Continue reading →

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